Creative
Volvo Sea Tile x whiteGREY productions_GRIFFIN SIMM_Finals 1.jpg

The Volvo Living Seawall

THE VOLVO LIVING SEAWALL

An ocean conservation project launched in partnership with the Sydney Institute of Marine Science (SIMS) and Reef Design Lab.

Designed to mimic the root structure of native mangrove trees, the Volvo Living Seawall adds complexity to an existing seawall structure in Sydney Harbour, providing a habitat for marine life. This aids biodiversity and attracts filter-feeding organisms that absorb and filter out pollutants (such as particulate matter and heavy metals), keeping the water ‘clean’.


Agency
whiteGREY

Client
Volvo Car Australia

Awards

2019 Cannes Lions, Design-driven Effectiveness - Brand Building, Silver
2019 Cannes Lions, CSR - Brand Experience & Activation: Sectors, Bronze
2019 APAC Tambuli Awards, Grand Prix
2019 APAC Tambuli Awards, Gold
2019 APAC Tambuli Awards, Silver
2019 AWARD Awards, Creativity For Good - Design, Silver
2019 AWARD Awards, Poster & Outdoor - Alternative Media, Individual - Bronze

Shortlists
2019 Cannes Lions, Tangible & Spatial Technology - Touchpoints & Technology, Shortlisted
2019 Cannes Lions, Ambient Outdoor - Innovation in Outdoor, Shortlisted
2019 Cannes Lions, Special Build - Ambient & Experiential, Shortlisted
2019 Cannes Lions, CSR - Excellence in PR, Shortlisted
2019 Cannes Lions, Life Below Water - Planet, Shortlisted